Communication to Project Plan Investment Growth
Launched
December 18, 2007 (PLANSPONSOR.com) - Broadridge
Financial Solutions, Inc. has launched an Internet-based
solution that allows retirement plan providers to create and
output communications for their clients that feature
projections of how much their investments could
grow.
Plan providers can use the template-driven tool,
that includes charts, illustrations, and other variable
content, to create a personalized financial
“snapshot,” according to a Broadridge press
release. The communication is designed to motivate
participants to increase retirement plan contributions
and to increase plan participation rates, Broadridge
said.
Data and artwork can be imported via a feed and/or
an online upload. The resulting documents are
personalized with variable messages and illustrations
based on age, compensation, and current deferral
rates.
The solution is available as a stand-alone product,
or it can integrate seamlessly with Broadridge’s
Dynamic On-demand Communications System (DOCS).
“Using the talents of our communications
experts and our technology know-how, we developed this
proprietary tool that plan providers can use right from
their desktops with minimal effort and upfront
cost,” said Gerard Scavelli, President, Investor
Communication Solutions at Broadridge, in the
release.
Having spent three days immersed in PLANSPONSOR's
second annual DB Summit, I was struck by just how relatively
"easy" participant-directed plans—be they 401(k), 403(b), or
457- are.
Now, I hope you picked up on the use of the word
“relatively.”
I wouldn’t suggest for a minute that
participant-directed programs don’t have their
challenges.
If the concept of saving is simple enough, the science of
investing, compounding, and tax-deferral presents daunting
intellectual obstacles for many.
Even expert practitioners struggle with notions of
“reasonable” fees, appropriate glide paths for
target-date funds, and the applicability of QDIA
regulations in the “real world.”
Over the years, our industry has worked to make
participant-directed programs more accessible to
participants.
More recently, we have accommodated those who don’t want
that access (for whatever reason)—or those who prefer to
hire experts (or both)—with an assortment of automatic plan
design features.
Meanwhile, IMHO, defined benefit designs have gotten
more complex.
Ironically, alongside the very Pension Protection Act
provisions that have yielded such clarity to future defined
contribution designs, we have managed, in a number of key
areas, to take already convoluted calculations, turn them
on their head, and introduce several new variables (several
of which are, just weeks ahead of their implementation,
still undefined)—all on results that must now sit up high
and prominently on corporate accounting statements.
If their design is complicated, there is nonetheless a
remarkable clarity of purpose to defined benefit pension
plans, IMHO, and one need look no further than their name.
The purpose of those traditional pension plans is imbedded
in their very name—”defined benefit.”
By design, plan sponsors need to project the ultimate
benefit to be paid—and then figure out a way to pay for
that.
They need to consider how long people will live and what
their pay will be in the distant future, project potential
investment returns, consider the interest rate environment,
and how much money has already been put aside for that
purpose.
Defined contribution plans, on the other hand, define only
the amount(s) being contributed, not that ultimate benefit.
And yet, by near-unanimous acclamation, the “results” of
these programs—the benefits they provide—will define the
financial security of our retirement.
Much of the impetus for the enactment of the PPA—and in
no small part, many of the potentially draconian funding
and reporting requirements contained therein—was the
product of concerns that the benefits promised were not
being adequately funded, and that, ultimately, those
commitments would be “dumped” on the federal government (in
the form of the nation’s private pension insurer, the
Pension Benefit Guaranty Corporation (PBGC).
Those PPA-imposed strictures, in turn, have led a growing
number of employers (though by no means as many as the
headlines would lead one to believe) to rethink those
commitments.
One can only wonder what might happen if we were to
impose on individual workers and their defined contribution
plans what we have already imposed on those defined benefit
programs…a funding requirement sufficient to provide a
promised benefit, rather than simply restricting how much
money can be contributed to these programs.