Company Stock Down, But Not Out

The lion’s share of DC assets are in TDFs via QDIAs—but HR execs still view company stock as valuable for executives and rank-and-file workers.

Stock drop lawsuits and a lack of interest among retirement plan participants in their company’s—or others’—stock offerings have resulted in fewer retirement plan sponsors offering company stock options to their participants, industry experts say.

The number of plans actively offering company stock to participants continued its decline from 10% in 2011 to 8% in 2020, according to Vanguard’s “How America Saves 2021” report. As a result, as of year-end 2020, only 3% of all Vanguard participants held concentrated company stock positions, down from 9% at year-end 2011.

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That is not to say that benefits executives aren’t interested in and willing to offer their workforces company stock—they’re just not doing so, says Sue Walton, a Capital Group retirement strategist, even when there are revivals of the circa 2000 “dot-com” enthusiasm for some alternative investments, such as Bitcoin.

“I don’t think ‘enthusiastic’ is the word I would use,” for employers’ willingness to offer company stock to executives and workers, Walton tells PLANSPONSOR. “We’ve seen a steady decline [in the offering of company stock] as an investment option, and it’s been taking a lot of work get participants engaged with company.”

Walton says plan design enhancements over the years have also contributed to the decline in interest.

“This is due to sponsors’ realization that there needs to be diversification away from a single stock, from a plan design perspective,” she says. “Thus, fewer and fewer firms are using company stock as a match. This trend is consistent with 401(k) plans being used as the actual, or main, retirement vehicle, as opposed to 20 years ago when it was considered a supplemental savings plan.”

Walton says she understands that companies might view company stock offerings as an attractive incentive, but that they might work best in a pension plan or other institutional wrapper managed by an experienced fiduciary. For 401(k)s or other workplace retirement plans, company stock is “not the best choice, from an investment standpoint,” she says.

Yet despite less interest overall, retirement plan sponsors, especially on the large end of the market, keep offering company stock as an option, often through brokerage windows, Capital Group finds. 

Sandy Pappa, principal consultant at Buck Global LLC, says company stock can benefit the business offering it, as well as employees. “The value of company stock is to get employees to be part owners and give them an incentive to work harder and make the company succeed,” she says.

“Firms may offer company stock in 401(k) plans for tax reasons,” she adds. “Some companies may freeze, eliminate or restrict company stock—but I still think the largest plan sponsors [will continue to] maintain company stock, particularly with [the Fortune 500] companies I do consulting with.”

Despite lawsuits alleging an overconcentration of participants’ assets in company stock, this equity choice can diversify participants’ portfolios, Pappa says.

“I don’t think [company stock] will totally go away due to the growing awareness among participants of the importance of diversification,” she says. “Participants are far more educated than 20 to 30 years ago.”

However, Pappas notes that regulators require plan sponsors that offer company stock to issue notices to participants once they reach a certain allocation threshold in the investment to tell them they may need more diversification away from it.

In addition, to ensure they are meeting fiduciary responsibilities for investments “some [of my clients] have hired independent outside fiduciaries to oversee the availability of their company stock in their retirement and other benefits plans, to report back to the board whether the stock continues to be an appropriate investment,” she says. “Fiduciaries are now taking a more active role in the purpose of DC plans. There’s an emphasis on financial well-being and there is continuous messaging to employees on the importance of saving for their future—and diversification is always threaded through that. If an administrator is doing its job right, it will ensure that these things are in place and report on them to the board’s investment committee frequently.”

Precautions Needed

Benefits consultants say that for those sponsors that are offering company stock, guardrails need to be put in place to keep participants from becoming, as one source put it, “cowboys.”

One of Buck’s large financial services clients benchmarks what all the big-name companies are doing with respect to the company stock that they are offering to their plans, Pappa says. Other clients offering company stock limit the exposure that each plan participant can have to a specific stock, or even put a freeze on purchases if the amount gets too high. “They’re doing a number of things,” she says.

Buck is helping plan sponsors be smart about the oversight of their participants’ non-mutual fund equity exposure, taking into consideration the tremendous increase in the S&P 500’s value, even since the start of the pandemic, Pappa says. “There is a huge difference between an increase in company stock exposure and an increase in the S&P 500’s value,” she points out. (The S&P 500 is up nearly 90% from its March 2020 low.)

The bottom line for sponsors thinking of offering or that already have company stock on the investment menu? “Always look to see what is happening with plan participants’ [money] and their behavior,” (i.e., examine things such as 401(k) trades) she says.

Plan Sponsors Should Prudently Manage ERISA Accounts

ERISA accounts are created by revenue sharing from funds in a DC plan, and many participant lawsuits have questioned the prudent and fair management of revenue sharing.

Challenges to the alleged mismanagement of revenue sharing have been included a number of recent Employee Retirement Income Security Act (ERISA) excessive fee lawsuits.

The accumulation of revenue sharing establishes what are called ERISA accounts, also known as suspense accounts, revenue-sharing accounts or expense reimbursement accounts. A blog post from law firm Haynes and Boone LLP reminds plan sponsors that missteps in managing these accounts could result in participant claims.

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Where Do Assets in ERISA Accounts Come From?

Susan Wetzel, partner and chair of the Employee Benefits and Executive Compensation Practice Group at Haynes and Boone, explains that money for an ERISA account comes from revenue sharing associated with different investments in a defined contribution (DC) plan. For example, participants invested in Fund X will pay a fee for that fund and a portion of the fees paid to the investment manager will go back to the plan in what is called revenue sharing.

Wetzel says some plans provide that the money goes back to participants. “That’s probably the cleanest way to handle revenue sharing so you don’t generate an ERISA account,” she says.

Wetzel says most plan sponsors use ERISA accounts as plan assets, putting revenue sharing in a trust and using it to pay fees.

Eric Keller, partner and a member of the Global Compensation, Benefits and ERISA practice group at law firm Paul Hastings LLP, explains that the money put into ERISA accounts comes from the third-party administrator (TPA)/recordkeeper.

“When you see an ERISA account, it is usually from a bundled service arrangement,” he says. “The TPA or recordkeeper puts together a menu of funds and is compensated in part based on revenue sharing from various management fees of funds offered on platform. For example, if there is a management fee of 70 basis points [bps], maybe 50 bps goes to the investment manager and the other 20 basis points is shared with the TPA or recordkeeper that makes funds available to plans.”

Keller continues, “Depending on how much revenue sharing the TPA is getting and what is negotiated with plan sponsor clients, there will be a rebate, if you will, where money is made available to the plan sponsor either by direct contribution to the plan trust or by an unfunded notional account for a period of time which can be used for plan expenses.”

In response to considerable litigation about fees, ERISA accounts evolved to alleviate plan sponsors’ concerns that too much money was being made by recordkeepers, Keller says. Still, the management of revenue sharing is being called into question in lawsuits.

According to Wetzel, when revenue sharing became prevalent, about 15 years ago, TPAs suggested the money be accumulated in an account. She says ERISA accounts could have a stigma because of that initial suggestion and, since they are used in part to pay TPA fees, people might think there is a conflict of interest.

Wetzel adds, “There’s very little guidance about where to put the assets. Guidance from the DOL [Department of Labor] in 2013 said assets in the accounts are not plan assets if they are held by the TPA. However, the DOL also said it is not going to say the money cannot be plan assets.”

Prudent Management of ERISA Accounts

Wetzel contends that most employers don’t know anything about ERISA accounts and, when they discover they have one, they think they’ve found free money.

“I think the logic is, ‘This is what that fund costs, so anything we get back in revenue share is extra,’” she says. However, plan sponsors need to manage ERISA accounts with prudence, she notes.

“The issue I think plan sponsors need to drill down on is whether the net of what participants pay for the funds—and what they don’t have to pay for administrative fees because of the use of the funds—makes those funds cheaper or whether there is a fund or share class that will offer a lower cost,” Wetzel says. “If revenue sharing is not reducing participants’ fees or being given back to participants, then they are paying a higher fee” than they would for a fund without revenue sharing.

“They [plan sponsors] absolutely should understand the fees charged by funds they are using and, if there are lower-cost, similar investments, why they are using the higher-cost fund,” she adds.

Even though Keller doesn’t think courts are giving claims about revenue sharing much traction—“Courts have been clear: Plan fiduciaries don’t necessarily have to offer the cheapest fund,” he says—plan sponsors have to show procedural prudence. “Committees should ask if a lower-cost share class of an investment is available,” he says.

Keller says that even if at the time of selection, a retirement plan committee decided share classes were reasonable, it needs to be aware of the annual growth of plan assets and whether the amount of assets is enough to obtain cheaper share classes. If not, that is a failure to show procedural prudence, he adds.

“This is why it is important to have a competent adviser looking at fees quarterly to make sure they are competitive, and for plan sponsors to look at what they can get from different providers by issuing an RFI [request for information] or RFP [request for proposals] every few years,” Keller says.

Keller says some plan sponsors have eliminated revenue-sharing funds from their investment lineups due to the perceived unfairness. “Some participants could be paying more than their fair share if those investing in funds with revenue sharing are paying more of the cost plan administration. That is why there’s an argument for per-participant pricing,” he says.

Whether in a notional unfunded account or assets put in a suspense account, the amount in the account should be used by the end of the year—with excess money forfeited or allocated to participants, Keller says. “The IRS takes the position that plans should not have unallocated assets over multiple plan years, so plan sponsors should be looking at ERISA accounts at the end of every year and reallocate any excess to participants. If they are not doing anything with excess, it creates a plan qualification issue,” he adds.

Wetzel says plan sponsors might be surprised at how quickly ERISA accounts can grow. If a fund is generating significant fees, plan sponsors need to evaluate why and whether that fund is prudent. And if there is excess in an ERISA account after administrative fees are paid, Wetzel says, it should be allocated back to participants. “There shouldn’t be a carryover from year to year,” she reiterates.

Keller notes that there has been debate about how to allocate excess revenue sharing fairly. Should participants who are not invested in funds that pay revenue sharing get the benefit of either fee reductions or refunds? He says any employer wrestling with how to handle the funds should consult with counsel.

Wetzel says plan sponsors should strive for fairness when managing ERISA accounts. “Participants may benefit from revenue sharing because the fees they would otherwise pay are being paid from the ERISA account, but does this mean some participants are paying a disproportionate share of fees?” she says.

Wetzel suggests that plan sponsors consider whether there is a way to reduce revenue sharing. “And document everything,” she says. “The money often goes into ERISA accounts on autopilot, but plan sponsors should document that they’ve evaluated the account and understand it. The DOL has asked [plan sponsors] about ERISA accounts, and if they don’t know, they haven’t done their fiduciary duty.”

Keller adds that just because plan sponsors are getting an ERISA budget from revenue sharing, it doesn’t mean they are getting a good deal. “I think a lot of providers put that in their pricing package to make it look like plan sponsors are getting a good deal, but it is just one factor that goes into the evaluation of whether fees are reasonable for services provided,” he says.

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