Millennials Must Understand Both Sides of Balance Sheet

Many Millennial workers show a healthy focus on paying down debt—student debt especially—but their actions reveal little appreciation for opportunities on both sides of the balance sheet.

Cathy Weatherford is president and CEO of the Insured Retirement Institute (IRI), and she says she is especially qualified to discuss trends taking shape among Millennial investors.

“I have got three Millennial girls at home,” she said during a recent webcast hosted by IRI and the Center for Generational Kinetics (CGK). “So I’m deeply entrenched and personally involved in all these trends we’re talking about today.”

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The webcast was called to highlight research results from a joint IRI/CGK survey fielded earlier this year, focusing squarely on Millennials and their developing habits at work and in the investing marketplace. As Weatherford explained, until about five years ago, Baby Boomers “were still the big research focus for us” and for the retirement planning industry in general, but around that time the Millennial generation actually overtook Boomers in terms of sheer size.

Turning the focus to Millennials quickly helped IRI debunk some myths, Weatherford noted, not least among them that Millennials “are not thinking about retirement or about their careers and long-term future,” Weatherford said.

“In a few words they are very closely engaged with the retirement planning effort, especially those who have been in the workforce a few years,” she said. “At the same time, it confirms what many have believed, that Millennials are already falling behind what we expect they’ll need to do to prepare for retirement. Bottom line, Millennials will need to do more than their own parents if they want to have a financially secure retirement.”

Among the large sample of Millennials survey recently by IRI/CGK, more than three in four (77%) are focused “first and foremost on cutting their debt.” This is a healthy stat viewed in isolation, researchers explained, but the problem arises from the fact that a similar number say “cutting debt today” is also their current approach for improving their retirement outlook. 

According to the IRI, Millennials need to ask themselves whether paying down debt at the expense of making investments is the most productive use of the wealth they have been able to generate so far. Often it is not, Weatherford said, because student loans generally have manageable interest rates and sensible time horizons (see “Linking Student Debt and Retirement Savings”). 

NEXT: Millennial strategies taking shape

Weatherford explains one of the keys to ensuring Millennials will have successful retirements “is getting them educated about both sides of the balance sheet.”

“Millennials, in our data and in other reports, don’t in general have great financial knowledge,” Weatherford said. “What we can say without a doubt is that there’s a big gap between what they need to know and what they do know, and there’s still another gap between what people know and what they do.”

Here’s a good example: When it comes to expenditures in retirement, fully 70% of Millennials think they will spend less than $36,000 per year. This is already 30% less than the current national average, $46,757, for those aged 65 to 74, Weatherford said, and is likely far below what Americans will be spending annually in retirement by 2050 or 2060.

This all makes Millennials a great target market for professional financial advice, she noted. According to IRI, a pretty strong majority (62%) of Millennials would like an adviser to walk them through every step of the retirement planning process, and 87% said it is important that an adviser be willing to meet them in person. About one in five (19%) Millennials said they are likely to use a robo-adviser at some point.

The research also asked Millennials to pick among a list of celebrity advisers. Interestingly, about half of Millennials (48%), would pick Warren Buffett to be their financial adviser, and 32% would choose Oprah Winfrey. By contrast, 77% of Boomers selected Buffett and 15% picked Winfrey.

Weatherford said this shows Millennials want an adviser who can help set life goals and put retirement planning into context—not simply a stock picker who can potentially improve returns.

Concluding the webcast, Weatherford and other experts said automatic enrollment has been a major boon to Millennials’ retirement planning effort, so she urged plan sponsors and advisers to double down on innovative plan design features that leverage inertia.

SURVEY SAYS: Provider Help with Participant Communications

The list of required disclosures to participants continues to grow.

In addition, employers are becoming more interested in providing participants with better education about their retirement plans, insights about retirement planning and reminders in order to keep saving for retirement top of mind for employees.

Last week, I asked NewsDash readers, “Does your company’s recordkeeper or third-party administrator help with participant communications, and does it go beyond just required disclosures?”

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Nearly 81% of respondents’ role with retirement plans is as plan sponsor, while 11.5% are TPAs, recordkeepers, or investment managers, and nearly 4% each are advisers/consultants or CPAs.

More than 61% of responding readers say their company’s retirement plan recordkeeper helps with participant communications, 11.5% reported getting help from their third-party administrators (TPAs), and 23.1% indicate both their recordkeepers and TPAs help with participant communications. Nearly 4% do not get help from either.

Beyond participant account statements, responding readers get much more than required disclosures from their TPAs and recordkeepers, including financial wellness and retirement planning communications for participants. Nearly two-thirds (64%) say their TPAs and/or recordkeepers help with Employee Retirement Income Security Act (ERISA), Department of Labor (DOL) and Internal Revenue Service (IRS) required disclosures, and more than two-thirds (68%) say their providers offer enrollment kits. More than three-quarters (76%) report getting newsletters, articles or other resources about financial education or retirement planning for their participants, and 72% say their recordkeepers or TPAs provide simple reminders to save, bump up savings, review investments, etc. Twenty-eight percent say their providers offer participants Social Security and Medicare information.

Several readers chose “other” when asked which communications their recordkeepers and/or TPAs help with. Those responses included video services, websites with tools available for plan sponsors to evaluate and forecast, in-person education and seminars, campaigns for occasional rollouts of new features, customized/personalized participant communications, and “Anything we want to highlight for the participant.”

In comments from responding NewsDash readers, it is confirmed that not all plans get participant communications services from recordkeepers or TPAs beyond the basics, and not all plans are satisfied with the service they get. A couple of respondents gave mention to advisers for helping with communications. Commenters expressed great efforts to communicate with participants, but also that it often falls on deaf ears. Editor’s Choice goes to the reader who said, “Not quite sure which is more appropriate, but I know which is more frightening; you can lead a horse to water… or, I’m from the government, and I’m here to help you.”

A big thank you to all who participated in our survey!

Verbatim 

Our financial advisers also provide information at meetings and in paper/email form.

We have an extensive communication plan with our vendor. From broad communications to very targeted groups. Always trying to get the attention of our participants!

Not quite sure which is more appropriate but I know which is more frightening; you can lead a horse to water... or, I'm from the gov't and I'm here to help you.

We have a wonderful TPA who works in tandem with our investment advisory firm to keep us all up to date on disclosures and encouragement to increase savings and provide education.

As a TPA/RK, we provide a lot of communications to participants. However, we find that most of them end up in the garbage (paper) or are never accesses electronically.

It's always a surprise how much rework is required when we use our hi-buck recordkeeper as a communication partner. I think most of their stuff is off the shelf, from a different client. We do most of the updating, and then they charge us.

Have to scale down the examples in the communications to match the income level of the staff, e.g., current income and deferral rates.

Just because we mail 'em, doesn't mean they read 'em

Employees receive nothing other than minimally required by law. Other than the total vested balance (if any), an employee has no idea what they may be entitled to under the plan until the day they walk out of the organization.

I feel like we are sending something out all the time, between the required notices and the reminders to save, rollover, review you fund allocations, sign up for advice, etc.

 

NOTE: Responses reflect the opinions of individual readers and not necessarily the stance of Asset International or its affiliates.

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