Transamerica Survey Reveals Shifting Priorities for Retirees

Retirees are prioritizing community and affordability of housing in a post-pandemic economy, according to the survey.

As retirees navigate life in the post-pandemic economy, the results of the 24th Annual Transamerica Retirement Survey, conducted in fall 2023 but released this week, underscored the importance of age-friendly, affordable communities that promote social connections and access to essential services.

While many retirees (62%) chose to remain in the same home in which they lived before retiring, 38% decided to relocate, according to the survey of more than 2,400 U.S. retirees.

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“Retirement brings new opportunities in terms of where and how we want to live, whether it be moving to a new location or simply staying put,” says Catherine Collinson, CEO and president of the Transamerica Institute and the Transamerica Center for Retirement Studies. “Plan advisers can help pre-retirees and retirees envision their housing plans as part of their overall financial strategy for retirement.”

According to the survey, those retirees who relocate often do so while prioritizing affordability, proximity to loved ones and access to resources that enhance their quality of life. More specifically, respondents’ top motivations were: being closer to family and friends (36%); downsizing (33%); reducing living expenses (26%); starting fresh in a new phase of life (24%); and seeking better weather (20%).

The survey also highlighted the importance of community and affordability when retirees select a place to live. The top factors they reported considering included affordable cost of living (65%); proximity to family and friends (61%); access to quality health care (49%); low crime rates (48%); and good weather (42%).

Other notable responses included leisure activities (28%), walkability (24%) and convenient transportation options (20%). Some retirees also reported valuing pet-friendly housing, cultural opportunities and community engagement, which Transamerica noted underscore the importance of diverse and inclusive living environments.

Changes to living situations may, of course, depend on retirees’ financial situations. Many retirees face significant challenges in managing their money, with the median total household savings (excluding home equity) estimated at just $71,000. Meanwhile, 14% of retirees report having no retirement savings at all, and 29% have less than $100,000 saved.

Household Composition and Housing Trends

Despite the desire for community, most retirees live in their own private residences: 74% of retiree respondents reported living in single-family homes (74%), with smaller proportions residing in multi-unit housing (21%) or retirement communities (3%), according to the survey.

Among married or partnered retirees, the majority live with a spouse or partner (54%), while a notable 26% of retirees live alone.

Intergenerational living arrangements are also common, with 23% of retirees sharing their home with children (19%), grandchildren (6%) or even parents (2%). These living situations highlight the continued role retirees play in family dynamics, even after stepping away from the workforce, according to the researchers.

“Whether deciding to own or rent, it’s critical that pre-retirees and retirees factor the costs, benefits and potential risks,” says Collinson. “On one hand, home ownership can bring home equity and help serve as a hedge against inflation. But it also involves a mortgage (for many people), property taxes, ongoing maintenance, repairs, insurance-related costs and fluctuations in market value. In contrast, renting offers greater flexibility, but there’s also the risk of rent increases that may be difficult to absorb if living on a fixed income.”

Home ownership remains a cornerstone of retirement security, with 73% of retirees owning their homes. The median home equity among retirees stands at $114,000, but 24 of retirees lack home equity entirely.

The findings are based on a 25-minute online survey conducted by the Harris Poll on behalf of the Transamerica Institute and Transamerica Center for Retirement Studies. The survey included 10,002 U.S. adults, with a subsample of 2,404 retirees, conducted between September 14 and October 23, 2023.

Product & Service Launches

Alera Group deploys TIFIN @Work’s AI-powered platform; Strive Makes Direct Indexing available on Fidelity and Schwab platforms; Vanguard launches 2 ETFs.

Alera Group Deploys TIFIN @Work’s AI-Powered Platform

Alera Group Inc., a national insurance and financial services firm, announced the deployment of the TIFIN @Work AI-powered workplace benefits and wealth management platform. Alera Group’s retirement plan services practice has integrated TIFIN @Work with its FinWell Connect financial wellness program.

“Other platforms fill gaps; TIFIN @Work drives true engagement and business growth,” Christian Mango, Alera’s executive vice president and national practice leader of retirement plan services, said in a statement. “We’re excited to offer a modern solution that benefits both employees and advisers.”

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Through TIFIN @Work’s AI-driven platform, Alera Group’s retirement plan participants will receive personalized guidance, connecting them with financial experts.

“Partnering with Alera Group marks a pivotal step in uniting workplace benefits with wealth management,” Marc McDonough, CEO of TIFIN @Work, said in a statement. “TIFIN @Work is the bridge from retirement to financial confidence, enhancing employees’ financial journeys and expanding advisors’ reach and impact.”


Strive Makes Direct Indexing Available on Fidelity and Schwab Platforms

Strive Asset Management LLC announced that its Direct Indexing, powered by Vestmark VAST, is available on both the Fidelity Investments and Charles Schwab platforms.

Strive’s Direct Indexing allows investors to track an index’s performance through ownership in individual stocks, instead of through an exchange-traded or mutual fund, while providing enhanced customization and ownership control. The strategy can also deliver potential tax benefits, including daily scanning for tax loss harvesting opportunities and the option for in-kind transfers from existing equity portfolios.

Strive’s Direct Indexing includes full proxy voting coverage and corporate engagement from the firm’s in-house corporate governance team without regard to environmental, social and governance or diversity, equity and inclusion constraints.

“97% of U.S. Large Cap companies had drawdowns of 10% or more at some point during the 2023 calendar year,” Matt Cole, the CEO of Strive, said in a statement. “In 2022, the number was 100%. To be able to harvest those losses on a daily basis while also receiving the pro-shareholder governance that Strive provides is something investors cannot get anywhere else.”

Vanguard Launches 2 ETFs

Vanguard announced plans to launch in the first quarter of 2025 two ETFs intended to help investors manage their short-term liquidity needs. Vanguard Ultra-Short Treasury ETF and Vanguard 0-3 Month Treasury Bill ETF are index ETFs that will offer low-cost Treasury exposure for individual investors and financial advisers.

Both new ETFs can serve as part of an investor’s liquidity tool kit, as both will offer exposure to U.S. Treasury securities, have short durations and low volatility, and are expected to have tight bid-ask spreads.

The ultra-short ETF will hold Treasurys with maturities of fewer than 12 months, while the 0-3 Month Treasury bill ETF will focus on Treasury bills maturing in three months or fewer. “VGUS” and “VBIL” are each expected to launch with an expense ratio of 0.07%, which will position each ETF as the low-cost leader in its respective category.

“VGUS and VBIL can be a solution for those who rely on ultra-short bond funds and ETFs to manage their liquidity needs,” Daniel Reyes, global head of Vanguard’s portfolio review department, said in a statement. “These new ultra-short Treasury ETFs fill the gap between Vanguard’s money market funds and our existing ultra-short-term bond offerings, enabling investors to build portfolios with greater precision using Vanguard ETFs.”

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